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‘It has to be genuine’: older influencers drive growth on social media

As midlife audiences turn to digital media, the 55 to 64 age bracket is an increasingly important demographicIn 2022, Caroline Idiens was on holiday halfway up an Italian mountain when her brother called to tell her to check her Instagram account. “I said, ‘I haven’t got any wifi. And he said: ‘Every time you refresh, […]

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How Australia became the testing ground for a social media ban for young people

From nascent policy idea in one state to passing federal parliament in just days, it’s been a whirlwind journey for the world-first legislation that will take effect from 10 DecemberIn late 2023, the South Australian premier’s wife put down a book she had been reading. It was Jonathan Haidt’s The Anxious Generation.“[She] said to me

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‘Everyone will miss the socialising – but it’s also a relief’: five young teens on Australia’s social media ban

As the under-16s social media ban looms, Guardian Australia speaks to five 13 to 15-year-olds about what they will miss, and what government should be doing insteadAustralia’s world-first social media ban for under-16s will begin in just a few days. Malaysia, Denmark and Norway are to follow suit and the European Union last week passed

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AI deepfakes of real doctors spreading health misinformation on social media

Hundreds of videos on TikTok and elsewhere impersonate experts to sell supplements with unproven effectsTikTok and other social media platforms are hosting AI-generated deepfake videos of doctors whose words have been manipulated to help sell supplements and spread health misinformation.The factchecking organisation Full Fact has uncovered hundreds of such videos featuring impersonated versions of doctors

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Elon Musk’s X fined €120m by EU in first clash under new digital laws

Ruling likely to put European Commission on collision course with billionaire, and possibly Donald TrumpElon Musk’s social media platform, X, has been fined €120m (£105m) after it was found in breach of new EU digital laws, in a high-stakes ruling likely to put the European Commission on a collision course with the US billionaire and

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Explaining UK debt with biscuits: Labour MPs get the hang of viral content

Gordon McKee, whose explainer has racked up 3m views, leads way as party tries to harness power of social mediaUK politics live – latest updatesA perennial head-scratcher for progressives is how to craft a simple, compelling message on the economy. One Labour MP found the answer in a few packets of M&S biscuits.Gordon McKee, who

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Teens hoping to get around Australia’s social media ban are rushing to smaller apps. Where are they going?

As Meta begins deleting accounts and the deadline looms, children have already begun to flock to platforms not included in the banned list, like Coverstar, Lemon8, Yope and RednoteAustralia social media ban explained: everything you need to knowGet our breaking news email, free app or daily news podcastAs Australia prepares to block under-16s from accessing

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The Guardian view on regulating pornography: a £1m fine does not prove the Online Safety Act is working | Editorial

As technology advances, so does the problems it causes. Ministers as well as regulators need to be tough and proactiveAwareness of the harm caused by online pornography is rising. Last month, the government bowed to pressure from campaigners and pledged to make depictions of strangulation illegal. Research showing that a majority of children have viewed

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Pornography company fined £1m by Ofcom for not having strong enough age checks

AVS Group, which runs 18 websites, has 72 hours to make changes required by UK’s Online Safety ActA pornography company that runs 18 adult websites has been fined £1m by the watchdog Ofcom for not having strong enough age checks.AVS Group Ltd has been hit with the fine, plus a further £50,000 for failing to

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Spotify Wrapped is taking over our feeds, but you don’t have outsource your relationship with music to AI | Liz Pelly

The streamer’s annual charts are just another version of the tech that’s alienating us from our inner lives. Hold on to your musical memories and reclaim ownership of your tasteI like year-end list season. I like an opportunity to remember and reflect on the records that stuck with me over the course of a year

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