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How Shopify is bringing agentic AI to enterprise commerce

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Shopify is enhancing core enterprise commerce workflows with agentic AI, automating operations while expanding sales channels. The adoption of generative AI in commerce has largely centred on customer support chatbots and basic content generation. Shopify’s Winter ‘26 Edition, titled Renaissance, pushes this technology toward agentic commerce where AI systems actively manage workflows, configure infrastructure, and […]

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Retailers like Kroger and Lowe’s test AI agents without handing control to Google

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Retailers are starting to confront a problem that sits behind much of the hype around AI shopping: as customers turn to chatbots and automated assistants to decide what to buy, retailers risk losing control over how their products are shown, sold, and bundled. That concern is pushing some large chains to build or support their

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L’Oréal brings AI into everyday digital advertising production

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Producing digital advertising at global scale has become less about one standout campaign and more about volume, speed, and consistency. For consumer brands operating across dozens of markets, the challenge is not creativity alone, but how to keep content flowing without repeating expensive production cycles. That pressure is pushing some large companies to test where

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Tesco signs three-year AI deal centred on customer experience

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For large retailers, the challenge with AI is no longer whether it can be useful, but how it fits into everyday work. A new three-year AI partnership by Tesco points to how one of the UK’s biggest supermarket groups is trying to answer that question. The agreement with French startup Mistral AI is less about

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Zara’s use of AI shows how retail workflows are quietly changing

AI Business Strategy, Artificial Intelligence, Creative Industries, Deep Dives, enterprise, Generative AI, image generation, Marketing AI, Retail, Retail & Logistics AI

Zara is testing how far generative AI can be pushed into everyday retail operations, starting with a part of the business that rarely gets attention in technology discussions: product imagery. Recent reporting shows the retailer using AI to generate new images of real models wearing different outfits, based on existing photoshoots. Models remain involved in

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AI in Human Resources: the real operational impact

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Human Resources is an area in many organisations where AI can have significant operational impact. The technology is now being embedded into day-to-day operations, in activities like answering employees’ questions and supporting training. The clearest impact appears where organisations can measure the tech’s outcomes, typically in time saved and the numbers of queries successfully resolved.

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Instacart pilots agentic commerce by embedding in ChatGPT

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Instacart has deployed an embedded checkout experience within ChatGPT through the emerging Agentic Commerce Protocol. With the deployment, the company is the first partner to launch an app on ChatGPT that offers a complete shopping cycle – from query to payment – without requiring the user to leave the conversation interface. Operationalising agentic commerce The

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Convincing the Board: A Retail Leader’s AI Blueprint

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Boards don’t reject AI because they doubt the technology. They reject it when strategies lack ROI clarity, governance structure, or a clear execution plan. This blueprint helps retail leaders build AI strategies that secure board approval and drive real business value. The post Convincing the Board: A Retail Leader’s AI Blueprint appeared first on Fusemachines.

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Staying Ahead of AI Disruption: Lessons for Retail Executives

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Retail AI Disruption is reshaping operations, competition, and customer experience. Discover actionable strategies for executives to deploy AI, optimize operations, and scale solutions that deliver measurable results in weeks, not months. The post Staying Ahead of AI Disruption: Lessons for Retail Executives appeared first on Fusemachines.

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