AI Market Trends

Auto Added by WPeMatico

Optimism in productivity tempered by AI risk: Deloitte

ai, AI (Artificial Intelligence), AI Market Trends, Artificial Intelligence, CFO, deloitte, Finance AI, financial professionals, Governance, Regulation & Policy, market sentiment, Special Reports & Series, surveys, uk

Deloitte’s latest UK CFO Survey presents an improving outlook for large UK businesses, with technology investment – particularly in AI – emerging as a dominant strategy. The survey offers the signal that while macroeconomic and geopolitical risks remain elevated, boards are converging increasingly on digital ability as a primary route to productivity and medium-term growth. […]

Optimism in productivity tempered by AI risk: Deloitte Read More »

What PubMatic’s AgenticOS signals for enterprise marketing

agentic ai, ai, AI (Artificial Intelligence), AI Market Trends, Artificial Intelligence, efficiency, Marketing, Marketing AI, operations

The launch of PubMatic’s AgenticOS marks a change in how artificial intelligence is being operationalised in digital advertising, moving agentic AI from isolated experiments into a system-level capability embedded in programmatic infrastructure. For marketing leaders managing seven-figure budgets in media environments, the implications are practical not theoretical, implying faster decision cycles and a re-balance of

What PubMatic’s AgenticOS signals for enterprise marketing Read More »

2025’s AI chip wars: What enterprise leaders learned about supply chain reality

ai, AI (Artificial Intelligence), AI Hardware & Chips, AI Market Trends, Artificial Intelligence, Deep Dives, Features, Inside AI

AI chip shortage became the defining constraint for enterprise AI deployments in 2025, forcing CTOs to confront an uncomfortable reality: semiconductor geopolitics and supply chain physics matter more than software roadmaps or vendor commitments. What began as US export controls restricting advanced AI chips to China evolved into a broader infrastructure crisis affecting enterprises globally—not

2025’s AI chip wars: What enterprise leaders learned about supply chain reality Read More »

L’Oréal brings AI into everyday digital advertising production

Advertising, ai, AI (Artificial Intelligence), AI Business Strategy, AI in Action, AI Market Trends, Artificial Intelligence, Creative Industries, enterprise, Features, Generative AI, Infrastructure & Hardware, Marketing AI, Research, Retail, World of Work

Producing digital advertising at global scale has become less about one standout campaign and more about volume, speed, and consistency. For consumer brands operating across dozens of markets, the challenge is not creativity alone, but how to keep content flowing without repeating expensive production cycles. That pressure is pushing some large companies to test where

L’Oréal brings AI into everyday digital advertising production Read More »

Marketing agencies using AI in workflows serve more clients

agency ai, AI Market Trends, Artificial Intelligence, automation, creative, Creative Industries, Marketing, Marketing AI, workflows

Of all the many industries, it’s marketing where AI is no longer an “innovation lab” side project but embedded in briefs, production pipelines, approvals, and media optimisation. A WPP iQ post published in December, based on a webinar with WPP and Stability AI, shows what AI deployment in daily operations looks like. Here, we’re talking

Marketing agencies using AI in workflows serve more clients Read More »

Wall Street’s AI gains are here — banks plan for fewer people

ai, AI Business Strategy, AI in Action, AI Market Trends, Artificial Intelligence, banking, Deep Dives, Featured, Features, Finance AI, Generative AI, Inside AI, productivity, Workforce & HR AI, World of Work

By December 2025, AI adoption on Wall Street had moved past experiments inside large US banks and into everyday operations. Speaking at a Goldman Sachs financial-services conference in New York on 9 December, bank executives described AI—particularly generative AI—as an operational upgrade already lifting productivity across engineering, operations, and customer service. The same discussion also

Wall Street’s AI gains are here — banks plan for fewer people Read More »

How people really use AI: The surprising truth from analysing billions of interactions

ai, AI and Us, AI in Action, AI Market Trends, Artificial Intelligence, Deep Dives, Features, Human-AI Relationships, Inside AI, Open-Source & Democratised AI

For the past year, we’ve been told that artificial intelligence is revolutionising productivity—helping us write emails, generate code, and summarise documents. But what if the reality of how people actually use AI is completely different from what we’ve been led to believe? A data-driven study by OpenRouter has just pulled back the curtain on real-world AI usage by analysing over 100

How people really use AI: The surprising truth from analysing billions of interactions Read More »

Agentic AI smartphones: ByteDance’s bold bet signals enterprise opportunity beyond consumer hype

agentic ai, ai, AI and Us, AI in Action, AI Market Trends, Artificial Intelligence, Deep Dives, Features, Inside AI

ByteDance’s December 2 launch of an agentic AI smartphone prototype with ZTE sparked immediate consumer frenzy—and just as quickly triggered privacy concerns that forced the company to dial back capabilities. But beneath the headline-grabbing sell-out and subsequent controversy lies a more significant story: the enterprise implications of operating-system-level AI agents that can autonomously execute complex,

Agentic AI smartphones: ByteDance’s bold bet signals enterprise opportunity beyond consumer hype Read More »

China’s DeepSeek V3.2 AI model achieves frontier performance on a fraction of the computing budget

ai benchmarking, AI Business Strategy, AI Market Trends, Artificial Intelligence, china, Deep Dives, deepseek, inference, Infrastructure & Hardware, reasoning

While tech giants pour billions into computational power to train frontier AI models, China’s DeepSeek has achieved comparable results by working smarter, not harder. The DeepSeek V3.2 AI model matches OpenAI’s GPT-5 in reasoning benchmarks despite using ‘fewer total training FLOPs’ – a breakthrough that could reshape how the industry thinks about building advanced artificial

China’s DeepSeek V3.2 AI model achieves frontier performance on a fraction of the computing budget Read More »

Agentic AI autonomy grows in North American enterprises

adoption, agentic ai, agents, AI and Us, AI Business Strategy, AI Market Trends, Artificial Intelligence, automation, enterprise, Features, Governance, Regulation & Policy, Human-AI Relationships, Inside AI, Investments, operations, skills, Special Reports & Series, strategy, trust, Trust, Bias & Fairness, workforce, World of Work

North American enterprises are now actively deploying agentic AI systems intended to reason, adapt, and act with complete autonomy. Data from Digitate’s three-year global programme indicates that, while adoption is universal across the board, regional maturity paths are diverging. North American firms are scaling toward full autonomy, whereas their European counterparts are prioritising governance frameworks

Agentic AI autonomy grows in North American enterprises Read More »