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New Anthropic campaign suggests other AI platforms will incorporate targeted ads in their chatbot conversationsThe Seahawks and the Patriots aren’t the only ones gearing up for a fight.AI rivals Anthropic and OpenAI have launched a war of ads trying to court corporate America during one of the biggest entertainment nights of the year. Continue reading…
On Wednesday, OpenAI CEO Sam Altman and Chief Marketing Officer Kate Rouch complained on X after rival AI lab Anthropic released four commercials, two of which will run during the Super Bowl on Sunday, mocking the idea of including ads in AI chatbot conversations. Anthropic’s campaign seemingly touched a nerve at OpenAI just weeks after
OpenAI is hoppin’ mad about Anthropic’s new Super Bowl TV ads Read More »
Advertising Standards Authority says firm advised by George Osborne ‘trivialised risks of cryptocurrency’A cryptocurrency company advised by George Osborne has been banned from showing a set of adverts that suggested using its services could be a solution to the cost of living crisis.Coinbase, which appointed the former Conservative chancellor to chair its global advisory council
Coinbase adverts banned in UK for suggesting crypto could ease cost of living crisis Read More »
On Friday, OpenAI announced it will begin testing advertisements inside the ChatGPT app for some US users in a bid to expand its customer base and diversify revenue. The move represents a reversal for CEO Sam Altman, who in 2024 described advertising in ChatGPT as a “last resort” and expressed concerns that ads could erode
OpenAI to test ads in ChatGPT as it burns through billions Read More »
Ads to be placed alongside answers as OpenAI looks to beef up revenue for flagship AI productChatGPT will start including advertisements beside answers for US users as OpenAI seeks a new revenue stream.The ads will be tested first in ChatGPT for US users only, the company announced on Friday, after increasing speculation that the San
Producing digital advertising at global scale has become less about one standout campaign and more about volume, speed, and consistency. For consumer brands operating across dozens of markets, the challenge is not creativity alone, but how to keep content flowing without repeating expensive production cycles. That pressure is pushing some large companies to test where
L’Oréal brings AI into everyday digital advertising production Read More »
Ruling likely to put European Commission on collision course with billionaire, and possibly Donald TrumpElon Musk’s social media platform, X, has been fined €120m (£105m) after it was found in breach of new EU digital laws, in a high-stakes ruling likely to put the European Commission on a collision course with the US billionaire and
Elon Musk’s X fined €120m by EU in first clash under new digital laws Read More »
