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Answering your questions from the AI as a stakeholder webinar

ai, AI (Artificial Intelligence), Artificial Intelligence, Blog, Featured

AI has become a powerful stakeholder in its own right — from being just another ‘technological advancement’ to an active contributor to modern-day communications, that’s massively changed the media landscape today. Isentia hosted an essential conversation with Lisa Main (Director, Main Bureau), Dr Nici Sweaney (Founder and Director, AI Her Way), Prashant Saxena (Isentia’s VP […]

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MWC 2026: The Year the Smartphone Mutated into an AI Agent

6G, agentic ai, ai, AI (Artificial Intelligence), ai-agent, Artificial Intelligence, Blog, Mobile, MWC 2026, Smartphones

We just wrapped up another exhausting, inspiring, and chaotic Mobile World Congress in Barcelona, and I’ve been standardizing my thoughts on what we saw. If you came looking for incremental updates to your favorite glass slab, you were probably disappointed. […] The post MWC 2026: The Year the Smartphone Mutated into an AI Agent appeared

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AI for Ecommerce Growth: From Data Signals to Revenue

ai, AI (Artificial Intelligence), Artificial Intelligence, Blog, Business Insights, eCommerce, Executive Insights, Retail

Ecommerce businesses generate constant data signals across customer behavior, pricing, and demand. We explore how AI helps turn those signals into smarter decisions and measurable growth. The post AI for Ecommerce Growth: From Data Signals to Revenue appeared first on Fusemachines.

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marvn.ai is not “just another chatbot” and that is the whole point

ai, AI (Artificial Intelligence), Artificial Intelligence, Blog

A lot of AI products look the same from the outside. You open a chat window, type a question, and get a confident-sounding answer back. The difference starts to matter when the question is not casual. When users are trying to make a real choice, especially in complex categories, they do not want a nice

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Why the Hybrid SOC Is Your Next Use of AI

ai, AI (Artificial Intelligence), AI SOC, Artificial Intelligence, Blog, hybrid SOC, Security

Human-only SOCs are unsustainable, but AI-only SOCs are still well out of reach of current technology. The industry has answered by increasingly adopting hybrid approaches. Today, hybrid SOCs are the method of choice for teams looking to leverage the capabilities […] The post Why the Hybrid SOC Is Your Next Use of AI appeared first

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Top 5 AI Tools for PR: Strategic Intelligence for APAC Communications Leaders in 2026

ai, AI (Artificial Intelligence), Artificial Intelligence, Blog, Viewpoint

The communications landscape is accelerating. As we move deeper into 2026, PR and communications professionals across the Asia-Pacific region face a fundamental challenge: chatbots like ChatGPT and Gemini are great aids, but are ultimately limited by being a generalist technology. The question is: how do you raise the bar and utilise AI tools specific to

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From Media Monitoring to Media Intelligence: Why Insight, Context, and Interpretation Matter

ai, AI (Artificial Intelligence), Artificial Intelligence, Blog, Viewpoint

Media monitoring is the reactive foundation of tracking brand mentions and keywords across print, broadcast, online, and social channels—the “what”. Media intelligence transcends this by applying context and interpretation to transform raw data into strategic insights—the “so what” and “now what”—enabling C-suite leaders to mitigate crises, shift brand strategy, and value real-world impact over simple

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The AI Tax Is Real. Use Design to Get Your Refund.

ai, AI (Artificial Intelligence), AI tax, Artificial Intelligence, Blog, HBR

AI doesn’t just add work; it changes work in ways that are now empirically undeniable. The HBR article “AI Doesn’t Reduce Work—It Intensifies It” validates what I called the “AI Tax” nearly a year ago: AI increases the volume, velocity, […] The post The AI Tax Is Real. Use Design to Get Your Refund. appeared

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The Blacklist Paradox: Why the Pentagon is Threatening its Only Working AI

ai, AI (Artificial Intelligence), anthropic, Artificial Intelligence, Blog, News & Analysis, Pentagon, Politics

The Department of War is currently playing a high-stakes game of chicken with Anthropic, the San Francisco AI darling known for its “safety-first” mantra. As of February 17, 2026, Defense Secretary Pete Hegseth is reportedly “close” to designating Anthropic a […] The post The Blacklist Paradox: Why the Pentagon is Threatening its Only Working AI

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