Television in titbits: the rise of the billion-dollar microdrama industry

Artificial Intelligence, Culture, Digital media, Social media, Technology, Television, Television & radio, Television industry, US television, US television industry

Hollywood is betting big on vertical microdramas told in chunks under two minutes. Can a gimmick turn into a new form of entertainment?If you have been anywhere close to the social media blast radius of The Summer I Turned Pretty, Amazon Prime’s breakout YA series on a tortuous teen love triangle, you may be familiar […]

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