Social Media usage among the young, mass-market urban India demographic aged 18-24 years averages more than 120 minutes per day, significantly outpacing the overall category average of 97.9 minutes per day.


Social Media usage among the young, mass-market urban India demographic aged 18-24 years averages more than 120 minutes per day, significantly outpacing the overall category average of 97.9 minutes per day.